In celebration of tarte cosmetics’ birthday week, Meitu’s MakeupPlus application is bringing the best of the brand to your phone with virtual try on technology. Giving users access to over 70 shades of cult favorite products from tarte on the COUNTER section of MakeupPlus, users can try on and puchase directly through the app.
The MakeupPlus x tarte partnership brings top-selling lip products including glosses, lipsticks, liners, and liquid lipsticks available in a variety of finishes straight to users allowing them to test the shades prior to purchasing for the perfect fit! Through the MakeupPlus COUNTER users can experience shades and finishes instantly from four tarte collections to try out new hues or put the finishing touch on any look!
tarte’s four collections featured on MakeupPlus’ COUNTER will include:
MakeupPlus’ partnership with tarte is in good company with other brands available on the MakeupPlus’ COUNTER, including LimeCrime, GLAMGLOW, Stila Cosmetics, and more. Users are given the opportunity to try out the different shades and products to find their favorites, share with friends, and create looks they love.