Prestige hair and beauty brand, ECRU New York was used by celebrity hairstylist, Dimitris Giannetos to create an updated classic style on actress, Kristen Bell, for the 2018 MTV Movie and TV Awards on June 16th. Giannetos, whose famous clientele also includes Camila Cabello, Meghan Trainor, and Nicole Scherzinger, breaks down the look and how he used ECRU New York for Kristen’s red carpet glam:
“For Kristen’s look I wanted to do something modern and polished because of her edgy dress. I decided to go with a low sleek middle-parted ponytail. I added just one element at the end using black electric tape to create a leather band look!
I prepped the damp hair using my favorite Marine Thickening Balm from ECRU New York and then I blow-dried the hair with a large round brush. Next, I added the amazing Silk Nectar Serum. This protects the hair from the heat so that there are no split ends and it doesn’t make the hair heavy at all! I just love it! After, I flat-ironed the hair in small sections.
I gave her a very strict middle-part, then I sprayed a flat brush with the Sunlight Styling Spray and brushed the hair to the neckline. I used an elastic band with 2 hooks to secure the ponytail and then I wrapped the black electric tape around it so it felt and looked like a leather band. I sprayed the end of a tooth brush with the Sunlight Styling Spray to make sure there are no wisps or fly away pieces on the hairline.
Lastly, I used the Silk Nectar Serum on the pony for a soft and shiny look!”