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The last few weeks in Hollywood have been filled with one red carpet event after another, and although we can barely keep both eyes open from all of the writing we have been doing, listening to a celebrity sing the praises of BeautyStyleWatch, and beth bender beauty is one story worth writing:-)

Like finally getting to meet Fergie at this years Grammy’s, only to find out she has been a fan of the Get in Line Eyeliner & Stencil Kit for over two years. Ah ha….so that’s her secret to the sexy cat eyes she so often wears. Demi Moore, who just recently was introduced to the beauty line by her manager, loves her Red Carpet Beauty On The Go Pouch, which made it’s Red Carpet debut for the movie premiere of Valentines Day. She also checks in regularly to BSW for a quick read, and to see what’s new.

New! Red Carpet Beauty On The Go

The ever so sweet, and beautiful Carrie Underwood at this years Super Bowl quickly adding a little XXX Luscious Lip Plumping Gloss in Baby Doll before heading out to sing the National Anthem. Also spotted before walking the Red Carpet at this years Grammy’s with her Red Carpet On The Go Pouch.

And Mrs. Michael C. Hall, Jennifer Carpenter also of Dexter Fame, at the SAG Awards wearing her “Who Me” Glam Gloss and”Navy Gel Eyeliner” from the Red Carpet Beauty On The Go Pouch. Jennifer has BSW bookmarked, and loves the fashion week coverage, as well as all of our red carpet stories.

Cross over country artists Taylor Swift and Carrie Underwood will both be wearing beauty products from beth bender beauty at this years People’s Choice Awards. The boutique beauty line that launched in 2003 with their Get in Line Eyeliner and Stencil Kit, the first ever eyeliner stencil, has since grown to include everything from Mineral Foundations, Gel Eyeliners, liquid face shimmers, and the sexiest, and best tasting lip glosses ever!

“We are thrilled to be in such demand” says beth bender, who worked closely with Bobbi Brown before starting her own beauty line. Beth invented the Get in Line Eyeliner and Stencil Kit after listening to so many women complain about never getting it quite right.

Among the other celebrities who count beth bender beauty as one of their favorites for achieving the sexiest smoky eye ever, and who will also be attending this years People’s Choice Awards are Sandra Bullock, Jessica Alba, and new pal Carrie Preston of HBO’s True Blood.

“We are just blown away by the women who email us on a daily basis sharing their stories on how this kit had changed their lives” says Bender. “Who knew that creating eyeliner, or doing a smoky eye would have this kind of impact, but we cherish each and every comment, and feel blessed to have made a contribution to the beauty industry, and women everywhere”.

Don’t forget to check out the People’s Choice Awards airing live tomorrow night on CBS at 9pm sharp.

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Ladies, have you ever had one of those nights where you had too much fun, and then woke up the following morning to tired eyes that paid the party price??

If you answered yes, then you are not alone, but the good news is I have the best concealer evah for fixing your “tired eye blues”. Lucky for me I get to try almost everything that beth is working on, and happened to have a sample of her newest concealer, It’s in the eyes. I dug that little gem out of the bottom of my bag and swiped it on to cover the evidence of my wild night. When I got to work I was met by Te-see, beth’s sister who actually complimented me on how amazing I looked, and asked what I was wearing under my eyes?

Of course I smiled, and was happy to say it was her sisters newest concealer, and then proceeded to tell her how it totally did the job and actually made me look awake and ready to start the day. Hee hee…my secret little beauty weapon.

It’s in the eyes give the eyes a beautiful lift, and smooths the under eye area leaving your eyes looking radiant. Infused with the newest ingredients for plumping, and minimizing wrinkles. It’s available in six shades at the moment, and gives you medium to full coverage. It is free of sulfates, synthetic fragrances, dyes, and Phthalates, but loaded with ingredients like vitamin C, that prevents premature signs of aging, and vitamin E, an antioxidant that acts as an anti-inflammatory emollient.

But the best part of all!! Starting right now through December 6th, beth bender beauty known for their generous gift giving is giving away a full size sample with every purchase! Now that’s what I call a fabulous beauty freebie. The holiday’s are right around the corner, and trust me, you are really going to be wishing you had this fabulous concealer on 3 hours of sleep:-)

Cheers!

image credit: beth bender beauty

It’s been such a long time since we’ve sent our BeautyStyleWatch spies out on the streets to catch celebrities whipping out their beth bender beauty products. Too long in fact, so we thought we’d let you in on what they can’t live without, and what keeps them looking ready for the camera even when they least expect it.

Giselle Bundchen seen here leaving Little Dom’s in Los Angeles. The mother-to-be was seen swiping her lips with Paris is Burning Lip Glaze before leaving only to get caught by the Paparazzi waiting outside. Giselle was one of the first celebrities to fall in love with the Original Get in Line Eyeliner Kit along with Kate Moss, and Stella McCartney.

Mischa Barton looking so gorgeous and so grown up. Seen here with Mohamed al-Fayed at the Harrods Summer Sale. My gosh I remember her when she was just starting her career and living in NYC. Our favorite little beauty spy and make-up artist Lala was there and saw Mischa in the ladies lounge touching up her eyes with Onyx Gel Liner. Also poking out of her make-up bag was the Get in Line Eyeliner Kit in BFF. Her dress isn’t too shabby either. I think I have to have that

Ashee Simpson at the “Power Of Leather Party” thrown by Axe Instinct and Rolling Stone Magazine in NYC. Check out those smoky eyes. Know how she got em? With the BFF Smoky Eyeliner Kit, and her Onyx Gel Eyeliner, That’s how. Her sister Jessica, a fan from the beginning keeps the original Get in Line Eyeliner kit in her makeup bag too.

Lilly Allen who is new to beth bender beauty loves her in  Get in Line Eyeliner Kit in BFF and can’t live without her Baby Blush and Lip Gloss in Beloved. Seen here dashing out of Nobu in London.

Just a taste, but a nice one at that. The one thing women will not live without celebrity or not, and even in this crazy economy are their beauty products. We know we can’t and I don’t know about you, but my lashes without mascara, and my eyes without eyeliner, let’s just say, “are not pretty mommy”. A little inside beauty joke for those who know me:-)

BETH BENDER BEAUTY ON SET…

THE LADIES OF SAMANTHA WHO ON ABC WERE ALL SPORTING SEXY CAT EYES LAST NIGHT. LOOKS LIKE THE GET IN LINE EYELINER KIT HAS BEEN WORKING OVERTIME AND CREATING BEAUTIFUL EYELINER IS A MUST FOR THIS FALL’S BEAUTY LINE-UP.

CHRISTINA APPLEGATE ON THE SET OF SAMANTHA WHO

ALSO GOING FELINE WERE A FEW OF THE LADIES STILL STANDING ON DWTS, THE MAKE-UP LOOKED GORGEOUS! BROOKE BURKE AND JULIANNE HOUGH WERE EACH WEARING PERFECT CAT EYES, WHILE LACEY SCHWIMMER WAS LOOKING GORGEOUS IN HER VERY SMOLDERING SMOKY EYES.

BROOKE BURKE AND DEREK HOUGH

LACEY SCHWIMMER AND LANCE BASS OF DANCING WITH THE STARS

THE GET IN LINE EYELINER KIT COULD ALSO BE SEEN ON THE SET OF CHUCK. OUR LITTLE BEAUTY INSIDER NANI MADE SURE TO HAVE A FEW ON HAND. BOTH THE TDF AND OMG! KITS HAVE BEEN USED THIS SEASON.

THE LADIES OF LIPSTICK JUNGLE ON SET IN NYC…BEAUTY MUST HAVES FOR THIS SEASON, THE GET IN LINE KITS IN SGB AND OMG! ALSO OUR NEWEST LIP GLOSS PINK CRUSH. WE HEAR THAT KIM RAVER AND LINDSAY PRICE HAS BEEN LOVING THIS NEW COLOR, WHILE BROOKE SHIELDS PREFERS THE MORE NEUTRAL LIP COLOR CHASING THE CASH.

LINDSAY PRICE AND BROOKE SHIELDS ON SET IN NEW YORK

BROUGHT TO YOU FROM THE VERY BUSY GALS AT BETH BENDER BEAUTY, LOS ANGELES