This winter kick your hairstyle up a notch with the new UMBERTO Beverly Hills Lifting Powder
now available at Target and Target.com
This powerful powder will add height, lift, and texture to all hair types!
Created by noted hair stylist and master cutter Umberto to revive and boost any style in minutes! Simply sprinkle this lightweight translucent powder onto dry hair at the roots for instant added height!
Designed to add texture while simultaneously controlling frizz by absorbing moisture. It is a proven style extender and style reviver for all hair types and colors.
It is awesome and so light to the touch! Just add a little to your dry hair at the roots and work in with your finger tips!