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In a short amount of time, Emma Stone has managed to impress us not only on-screen but on the red carpet as well.

Her peach Calvin Klein dress from last year’s Golden Globes, loved!  And that pink-on-red Giambattista Valli sweater/skirt combo have been etched into our minds for good.  Though she’s known for getting it just right it in the fashion department, it’s also hard not to notice her on-point hair and makeup choices, too.

When we met up with the “The Amazing Spider-Man” star last November, we claimed that Stone single-handedly “pioneered the hot pink lip trend.”  To that, she said she was honored.  Nonetheless, her take on beauty is always a combination of smart, sexy and cool, mostly because she’s mastered a formula that works for her: stand out cat-eye liner, and a bright lip.  Simple enough, and still so striking.

We’ve teamed up with celebrity makeup artist Beth Bender who’s broken down the steps behind Stone’s go-to look.

Cat eyes are easier than ever.  The days of using a credit card to achieve a straight line are over, and  the quicker, more modern way, is to use a cat eye stencil.  It creates a cat eye in a thick or thin version depending on your personal desire and fits any eye shape.  Most importantly it’s a huge time saver, and for those who count every minute, you will be pleasantly surprised.

To start, place the stencil marked “Cat Eye” over your eye and hold in place.  Holding it slightly above eyelid for a thicker line, and closer to the eyelid for a thinner line.  In this picture of Emma you would hold stencil above eyelid.

Next fill in with a powder shadow using a medium size eyeshadow brush that is slightly damp, and sweep color up into point of cat eye.  Remove stencil and repeat on the other eye. Make sure to wipe stencil with a tisuue before doing the other eye.

If you do not want to smoke your cat eye as seen here on Emma, then just leave as is.  You can apply an eyeliner sealant or gel liner over the powder/cat eye to prevent bleeding and keep it on for hours.

To give the cat eye a smoky finish, simply take your eyeshadow brush, and using a lighter shade sweep along the top of cat eye.  Highlight the brow bone with a contrasting color in a light beige or pale shimmery white and sweep the same lighter shade underneath the eye as well.

You can add a waterproof eyeliner pencil to the inside rim and dot in between bottom lashes before smudging slightly.  Mascara in black is a must.  Cheek and lips should remain neutral.

At the 2012 Golden Globes Awards, Best Actress nominee Zooey Deschanel won our hearts with her mod cat-eyes courtesy of makeup artist Jorjee Douglass. Using Rimmel products, Douglass blended black and silver shadows along the lid to create the swooping shape, concentrating black shadow in the crease for dimension.

A back-and-forth swipe of a black gel liner along the top lashline, and a few feathery strokes of black pencil along the bottom were the final touches.  As was a generous coating of rich mascara to give Zooey’s eye that retro look we are still talking about today.  To achieve perfect cat eyeliner without the help of a professional makeup artist Jorjee suggests the Get in Line Eyeliner Stencil Kit from beth bender beauty.

At the 17th Annual Critics Choice Awards in Los Angeles, Emma Stone’s shimmery blue eyeliner, courtesy of makeup artist Rachel Goodwin, caught our attention backstage.  According to Rachel navy-lined eyes are an easy way to baby step into the world of color.

She used a metallic blue for a more glamorous effect.  In the same way a chambray shirt and a pair of jeans will work with almost anything, blue eyeliner can be an unexpected neutral in your makeup bag.  Goodwin also noted that keeping the rest of your makeup low-key will prevent the pop of color from feeling dated.  So another words neutral lip, and cheeks.  She also suggested using an eyeliner stencil for anyone who finds the idea of getting their eyeliner just right, and recommended beth bender beauty’s Smoky Eye Quad in Brilliant Blues.

If you find a dark black smoky eye too intimidating (or just too severe for your taste) take a page from Katie Holmes’ book at the Mission Impossible premiere in New York City.  We loved the way she layered slate gray shadows with silver metallic to create a dimensional eye that was dramatic but not over the top.

To get the look, celebrity makeup artist Beth Bender says, “start with a pale silver shadow and sweep across your eyelid and the inner corner of eyes.  Glide a hint of silver underneath your lashline too.  Using a flat liner brush, tap an outline of a deeper shade of gray over your outer eye, focusing more on the crease, and add a few false lashes to complete the look.”

Simply, sexy, and extremely effective!

Check out the BFF Smoky Eyeshadow & Eyeliner Kit to get this look.

The Girls in the BSW Beauty Dept.

Bright Blue Cat-Eyeliner

Carrie Underwood wins big at the ACA last night and you, too can be big winner at your holiday party with this fantastic low chignon. Celebrity stylist, Sherri Jessee shares tips and tricks on how even women with shorter hair can acheive this look.

1. Distribute an egg sized amount of a bodifying mousse through out and blow dry your hair. To create volume, roll your hair on large electric rollers.

2. When they cool, take the rollers out and brush. For extra height  tease the top lightly. Smooth back loosely into a low pony and tie off with a covered elastic band.

3. Here’s the trick to make the perfect bun fast and easy: use a “bun donut.” These can be purchased at your local beauty supply for around $2! Insert your ponytail through the center of the foam donut. Lock donut in place with hair pins. Tuck sections of the the pony around the donut and secure underneath with a few more pins.

4. Allow a few soft tendrils to drop out and gently sweep your fringe to one side and spray with Rusk Deepshine Oil Firm Holding Hairspray for maximum shine and control.

Courtesy of Celebrity hair and makeup artist SHERRI JESSEE of Sherri Jessee SALON

The girls in the BSW Beauty Dept.

An eye makeup look that’s both unexpected AND so refreshing?  Thank Christina Hendricks, ladies. She showed up at a Chanel dinner last night wearing the loveliest shimmery eyeshadow combination that side of the Mississippi.

Carey Mulligan’s Secret To Her Dramatic Smoky Eye Look

How To Create Cat Eyeliner in 2 easy Steps

Scarlett Johansson can’t live without hers, Nicole Richie has one in every bathroom, and Angelina Jolie gave a stencil kit to each one of her assistants last Christmas.

To win you must be a subscriber, and leave a comment below telling us why you need this collection.  The contest ends on Friday October 28th at midnight, so run, don’t walk and be the lucky winner to be sporting gorgeous eyes like a pro.

Good luck!

When it comes to drawing outside the lines and taking risks, actress Amber Heard isn’t shy. The star of The Rum Diary, plays muse to top Hollywood makeup pro Jeanine Lobell.

Rocker Cat Eyes

WHY IT WORKS: Bored with the traditional cat eye? With the wing open just a smidge, the iconic look gets an edgy, new vibe. “It’s more graphic and interesting, yet nearly just as simple to do,” says Lobell.
HOW-TO Using a stiff pointed brush, Lobell traced Heard’s upper and lower lash lines with a jet-black liquid, extending the lines 1/4 inch past the outer corners of her eyes (leaving a space in between). “If you go out further, you’ll have a Black Swan moment,” she warns. “And make sure the lines are straight—not flared up—almost like an equal sign.” To clean up imperfections, Lobell used a pointed cotton swab dipped in eye-makeup remover.

Thick and Squared Off

Cat Eyeliner with a modern updated look

Double Sided Cat Eye

Punk Style Cat Eyeliner Fall 2011

WHY IT WORKS Don’t let this double-sided, sloping cat eye intimidate you: according to Lobell, the graphic liner accentuates the shape of your eyes. “This is very rock and roll—I’m talking leather, studs, and fringe! It’s very different,” Heard said. “It’s a sexier version of a cat eye.”

HOW TO For this look, Lobell strongly recommends using marker-style pens. “They have a superfine tip and the right amount of firmness, so you’ll have more control,” she says. Because this effect is so detailed and “almost calligraphy-like,” it’s easier to connect a series of dashes than to attempt drawing one fluid swoosh. You can also use the cat eyeliner stencil to at least get the line perfect along the lids and create the winged effect, and then finish with a marker-style pen to extend the liner as seen here.

BSW Buzz

More beauty looks for you to check out:

How to Make Winged-Out Eyeliner Look Modern-Retro

How Does Keira Knightley Get Her Radiant Complexion?

Eye Makeup Idea: Check Out Charlotte Ronson’s Cool Dark-Light Combo

“Flawless skin is the foundation for any look”, says celebrity makeup artist Beth Bender. At the 2011 Venice Film Festival, Keira Knightley accented her glowy complexion with a swipe of pink blush. We love how the rest of her makeup doesn’t take away from her perfect skin, and how her graphic haircut accents it.

Keira Knightley At The 2011 Venice Film Festival

“To keep your surface blemish-free, a regular skincare routine is key” says Bender.  Even if your skin is having an off-day, you can fake a perfect canvas like Knightley’s by using a foundation primer with an added luminizer.  “DuWop’s DoubleGlow7 is one that I am constantly grabbing for whenever I am on a shoot.  The brightening properties will give you a lit-from-within glow while delivering a smooth and even appearance. Definitely a must have for creating this type of look”, says Bender.

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