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Layering cheek makeup has become as popular as wearing lip liner and lipstick. This spring season, “become friends with your bronzer,” says celebrity makeup artist Beth Bender, who recommends Soak up the Sun Bronzer for light to medium complexions and Beachy Keen Bronzer for medium to dark.

To get J-Lo’s chiseled-cheek look, “Apply your bronzer around the outside of your face, sculpting around the features. Then finish by adding a soft peachy-tawny blush that has a hint of gold to the apple of your cheeks,” says Bender”. You always need a touch of color on the apple to get this natural glow. If you use only a bronzer it will make you complexion look flat.”

Beth’s Beauty Tip, “Always use a bigger brush to apply the bronzer, and a smaller one for the blush.” “The trick to getting the perfect bronzed cheeks is in the blending. The bronzer and blush should blend into each other naturally.”

This spring why not embrace the colors of the season, and instead of your usual dark smoky eyes, why not try one in Violet, Blue, or a Pink. “Start by rimming the upper and lower lash line with a black pencil,” says Makeup artist Beth Bender. I can’t live without my BADgal Waterproof Eyeliner from benefit, it’s hands down the best eyeliner!

Next says Beth, “apply the violet shadow on your outer eyelids and a little under the lower lash line.  Blend in crease and above brow bone towards inner eye for a more modern and chic look.” “You can add a touch of pink or rose-gold shimmer to the lid as seen here, but just a little and make sure to blend into violet.”

“I also like using a colored eye pencil and layering it on top of a black pencil. In this case either a dark purple or Plum works well. I do this a lot when I am working. It gives your makeup a more rock and roll edge.

MY BEAUTY TIP for creating these gorgeous eyes for spring is to keep the rest of your face clean, and with minimal color. A sheer lip in a pink or nude, and a soft blush will keep the focus on the eyes.

Check out “I’m With The Band” New for Spring from beth bender beauty with all of the colors you need to create this look. As a beth bender beauty Insider, choose from one of four products FREE when you purchase anything online. Spend $50 and  a Get in Line Travel Eyeliner & Stencil Set so your sultry, smoky eyes are only minutes away!

After years of reading People Magazine’s fabulous “Most Beautiful List,” The girls here at BSW decided to join in the fun…So,

Te-see, Dana Epstein, Beth

#1 The Bender Sisters: These girls started BSW less then 2 years ago, bringing their knowledge of beauty, fashion and celebrity to billions all over the world.  They’re always on hand to help those in need or ready to juggle their crazy schedule in order to help one of their many clients who is in a bind.  We love working with these passionate sisters, who crack us up when we are feeling blue.  So, the staff here at BSW voted them number 1 for our first annual “most beautiful list!”

Alexander Skarsgard from HBO's "True Blood"

#2 Alexander Skarsgard…What can we say…hot, hot, hot…BSW is a HUGE fan of “True Blood.” Alexander, the Swedish born actor, plays his vampire character Eric so well that you can’t help but love this sneaky blood sucking bastard!  This season you’ll be yanking down your turtleneck for a few bites of your own…

Oscar Winner for Best Director of a Film, Kathryrn Bigelow

#3 Kathryn Bigelow, the first female ever to win an academy award for “Best Director.” She is an inspiration for all women…And at 58, not only is she at the top of her game, she is absolutely gorgeous…inside and out!  Look out…Kathryn may have just opened up the gates for all women to achieve higher status in what was once a predominately male industry:)

Mike Row from "Dirty Jobs"

#4 Mike Row, host of  Discovery’s “Dirty Jobs” and voice of “Deadliest Catch.” If you happen to catch him in action, Mike has no problem getting down and dirty with real people making a living doing things the rest of us would never dream of!  Quite entertaining…

Susan Smith with her eldest daughter Frankie

#5 Susan Smith, a Los Angeles based pawn broker, mother of 3, care taker for her 87 year old mother, and one of the most generous gals we know…Susan is a power house who juggles 10 plates at a time never complaining…

Designer Sue Wong (on right) with singer Jessica Sutta

#6 Sue Wong, dress designer extraordinaire…her designs are classic, timeless, and so feminine that you can’t help but feel beautiful when wearing one…

President Obama

#7 President Obama, the first black U.S. President.  This well educated, well spoken man is a dream come true…the future hope of America…We’re suckers for a beautiful smile and eloquent speaker:)

Singer/Songwriter Sheryl Crow

#8 Sheryl Crow, our favorite female singer who is passionate about life and not afraid to fight for what she believes in…

Diana Schmidtke

#9 Diana Schmidtke, celebrity male groomer who wouldn’t take no for an answer.  Originally from Chicago, landed in LA twice then finally stuck!  Her resume includes styling for George Clooney, Harrison Ford, Colin Farrell, Ashton Kutcher, James Franco, and Will Ferrell just to name a few…This girl is the real deal…surrounded by male celebrities and she never breaks a sweat…!

Christina Belmont Hartwell and Michelle Erwin

#10 Christina and Michelle, web designers from MC2 and BSW’s new web designers.  These 2 beautiful women are incredible at what they do.  They walk in faith and light…always.  We are so blessed to know them…and can’t wait for our new online magazine to launch…thanks to them:)

And last but not least…

Karen Hertz and Jackie Saril

#11 Karen and Jackie at Squeaky Wheel, our go to girls for our own personal PR. These 2 New Yorkers could sell a blank piece of paper…We are not kidding:)

image credit:  jordan strauss, andrea cutraro, bsw, ap images, coldleftovers, te-see

Julia Roberts named the World’s Most Beautiful Woman in this weeks PEOPLE, is simple when it comes to her beauty routine, but knows when to hand over the reigns to the experts. With a career that has spanned over 20 years, she leaves certain things like her hair color, cut, and red carpet looks to her longtime beauty team and close friends, Serge Normant and Genevieve.

It’s almost hard to believe it’s been 20 years since Julia starred in Pretty Woman, but her relaxed attitude about beauty has kept her looking younger than her years. “She’s never looked more beautiful,” says Ryan Murphy, the director of her upcoming film, Eat, Pray, Love, based on the huge bestseller. “She is so happy and fulfilled and it shows.”

And why not? At 42, the mom of three has just signed her first beauty contract in January to become Lancome’s global ambassador. “It’s fun to find myself with this type of new career at my advanced age!” says Roberts. Advanced age! Julia don’t you know it’s not how old you are, but how you are old? 40 is the new 20, and you are living proof!

While Roberts still manages to have heads spinning on her less than frequent red carpet appearances, her beauty team reveals that it never takes more than two hours to get her ready for any event. “There is nothing contrived,” says her longtime hairdresser Serge Normant. “She believes you have to be comfortable, and you have to have a good time.”

Still, she does have a few beauty must haves that she loves according to Genevieve, her makeup artist for many years. Julia uses a tinted moisturizing instead of foundation, followed by a cream blush. “Her skin is amazing,” says Genevieve. Then comes Roberts fave part, eyeliner which she prefers smudged and sexy. “It’s something she can’t live without,” says Genevieve. She finishes her look with two coats of mascara, followed by a natural sexy lip “not too shiny” and that is it.

But, at home, Roberts favors a more relaxed look, and can usually be seen makeup-free and often in yoga pants. All part of her easy home life that she’s embraced since marrying cameraman Danny Moder. “She seems to have made peace with everything,” says her Pretty Woman director Garry Marshall, also a longtime pal. “He is a laid-back guy. Surfing is his big thing. He’s not a driving ambitious husband. They kind of enjoy being with each other without a big circus.” says Marshall.

And even her pal George Clooney agrees that she is as beautiful inside as she is on the out. “There’s a reason why Julia is a timeless beauty, and it has nothing to do with the way she looks,” he says. “It has everything to do with who she is.” Well said Geroge, not to mention your stock just went through the roof at BSW.

Celebrities are mad for everything beth bender beauty, from their Get in Line Eyeliner & Stencil kit, to their perfect Pout Glosses, and Spring Trio Palettes. They especially love all of the extra goodies always included in every package, and now they are giving away 1 full size sample on top of your 3 free samples included in every order!!

Get in on the action as a beth bender beauty Insider, and choose from one of the four products seen her when you purchase anything online. Spend $50 and they’ll throw in a Get in Line Travel Eyeliner & Stencil Set so your sultry, smoky eyes are only minutes away!

Click below to see the 4 free beauty products, and add to your order before checking out. Don’t forget your 3 complimentary samples too!

If you’re wondering about the color trend for nails this summer…then think pinks, purples, blues, and yellows.  Your palette can start on the pale side and move on up to deep shades of each color.  The hot ticket items this summer are “mini manicure” bottles of nail polish.  The nail companies got smart…why waste color that you will never use?

Orly Mini Nail Polish For The Summer

This summer you can switch up your toes and finger nail color as often as you like!  No more polish wasting away in your beauty cabinet or color separating in the bottle…YAY!!!  Orly, Essie, OPI, and Sally Hansen are just a few companies who got smart and started offering smaller versions of their ever popular colors.  Right now my toes are sporting a mini bottle of “Sally Hansen’s Xtreme Wear in Marine Scene.” Love it:) And I used the new Kiss decorative applications to add instant flowers on my big toes!

Sally Hansen Hard as Nails Xtreme Wear in "marine scene"

So, go out and have fun with your nails, girls…Prices range from $2.50 – $10 a bottle depending on the brand.  But this sister’s advice is…“check out the lower end brands…they are just as good and you can buy more colors!!!”

te-see

Enter to win a full jar of Aster’s Anti-Aging Dream Cream, the best moisturizer that makes your skin glow!

Aster's Anti-Aging Dream Cream

Looking for the perfect mixture of essential oils, antioxidants, plumper’s and moisturizer? Then you have to try Aster’s Anti-Aging Dream Cream created & blended by Aster Elliott, celebrity health and wellness specialist.  It will fill in the fine lines around your eyes, plump up your cheeks and smooth out wrinkles around your entire face for a more youthful glow!

To enter…you must subscribe to BSW and tell us a funny story about why you “don’t want to get old”   Contest ends Monday, May 3, 2010 at 12 midnight.

Aster’s Anti-Aging Cream plus a free 30 minute consult with Aster about your health condition is valued at $150.

the girls at bsw

It’s official, Sandra Bullock has filed for divorce from husband Jesse James and wants out of her five-year marriage. “Yes, I have filed for divorce,” the actress said in a statement made to the press. Also a surprise is the new man in her life, 3 1/2  month old Louis whom she adopted in January and has kept a secret until now.

In public, Sandra Bullock has been holding it together, but her private life has been a roller coaster ride from winning her first Oscar, to living through the heartache of her marriage falling apart due to the shocking news of her husband’s infidelity.

“He’s just perfect, I can’t even describe him any other way,” Bullock said about new son Louis born in New Orleans. “It’s like he’s always been a part of our lives.”

Bullock, and husband Jesse James began the adoption process four years ago and brought Louis home in January but decided to keep the news to themselves until after the Oscars. Only their close friends and family including James’s children Sunny, Jesse Jr., and Chandler, were in on the secret adoption, and just 10 days after her win at the Oscars, Bullock and James separated following reports that James had cheated.

We are thrilled by the news and think Sandra is going to make a wonderful mom!

The Girls in The Beauty Dept.

Gwyneth Paltrow knows a thing or two about how to dress for the red carpet, and at the Iron Man 2 premiere in Los Angeles, she lost her character Pepper Potts’ red mane, but still managed to have a touch of her own sex appeal.

Her beauty secret? A sultry touch of high shine gloss placed perfectly in the center of her bottom lip. To create this look on yourself, makeup artist Beth Bneder says, “start by rimming your mouth with a lip liner that matches your natural lip color. Then with the same pencil fill in the lips. Finish by applying a thin layer of clear lip gloss over the entire lip area, and accenting the bottom center with an extra dab of gloss. Shimmers work really well also.”

The result is beautiful, natural flush lips, with an undeniable alluring glow.

Get a FREE full size sample of XXX Luscious Lip Plumper in Baby Doll  or Delia, or a Luscious Lips Gloss In Honolulu Girl or Who me? at bethbenderbeauty.com. FREE with every purchase online.

The Girls in the Beauty Dept.

Mother’s Day is almost here…and getting the perfect gift is not always an easy task.  Some mom’s like myself, get their own gifts every year…this way we know we will like it…! I was surfing the net and came across this adorable kiss necklace…

Hershey's Jewelry Kiss Necklace

This kiss pendant is a brand new limited edition “I Love Mom” Hershey’s Kiss Pendant. Right now for Mother’s Day, when you purchase this beautiful diamond accent silver pendant, you will receive a special gift…a Hershey’s tin filled with delicious chocolate kisses…Mom’s 2 favorite things…jewelry and chocolate!!!

Get your special limited Hershey’s Kiss Pendant while supplies last:)  Retails for $79.99.

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